Brand Foundations
Mission, Vision and Values

Style Sheet

This page brings together the core elements that guide how we share the Royal St. George’s College story.

Here you will find our Mission and Vision, Key Messages, and Elevator Pitches. Together, they ensure clarity and consistency in how we communicate who we are, what we stand for, and the value of an RSGC education.
Visual Identity
Logos

School Logos

Athletics Logos

Colours

Fonts

Imagery

To protect the integrity of our brand, please choose the correct logo file format for your specific application. Using the appropriate file ensures the logo appears sharp, balanced, and true to our approved colours across all platforms.
Brand Applications

Visual Identity

Colours

Our primary brand colour, #333579, is the foundation of our visual identity. This deep navy conveys strength, trust, and tradition while maintaining a clean, modern presence. It should be the dominant colour across core brand applications, including logos, headlines, key messaging, and primary design elements. Consistent use of #1C3660 ensures strong brand recognition and a cohesive visual experience across print and digital platforms.

PANTONE: 2118 C
CMYK: 96/93/20/8
RGB: 51/53/121
HEX: #333579

Our secondary primary colour, #FFB600, brings energy, warmth, and visibility to our brand. This vibrant gold serves as a dynamic accent to our core navy, adding contrast and highlighting key moments within our visual system. It should be used strategically for calls to action, emphasis points, graphic elements, and areas where we want to draw attention. When paired with #1C3660, it creates a bold, confident palette that is both timeless and impactful.

PANTONE: 7549C

CMYK: 0/31/100/0

RGB: 255/182/0

HEX: #FFB600

The accent colour #E43D2F adds intensity, urgency, and bold character to our visual system. This vibrant red should be used sparingly to create emphasis and visual hierarchy, drawing attention to important details, alerts, key data points, or limited calls to action. When paired with our core navy and gold palette, it introduces contrast and energy without overpowering the overall brand. Thoughtful, restrained use ensures it enhances impact while maintaining a polished and cohesive look.

PANTONE: 179 C

CMYK: 4/91/91/0

RGB: 228/61/47

HEX: #E43D2F

Use the colour model that best aligns with your final reproduction medium:

PMS: For matching a specific colour in a variety of mediums (e.g., embroidery, silkscreening, printing, etc)

RGB: For use on screens (e.g., TV, computer displays)

HEX: For use on the web (e.g., HTML, CSS, SVG applications)

CMYK: For use in most print applications

Branding Support

Glen Herbert
Director, Communications and Marketing
gherbert@rsgc.on.ca

Find Us

120 Howland Avenue
Toronto, Ontario
M5R 3B5